EMPOWERING TRADITIONAL WOMEN ARTISANS
Ruas was founded on the core belief that creativity lives in all of us. We are dedicated to empowering rural traditional women artisans by providing livelihoods and helping them in showcasing their creative talents.
"Our design philosophy is to merge the old with the new to make timless creations."
Each Ruas strap is detailed, intricately hand-embroidered by traditional women artisans of India. We currently work with the Suf, Jat, and Ahir communities from Kutch and the Toda community from Tamil Nadu.
STRAP EM UP
"I like creating new embroidery patterns and am able to create something new each time!"
~ Tulsi Ben, Suf Artisan Designer
"I have received the strap and it is perfect. Please congratulate all involved in the making of the strap, it's simply beautiful!
~ Musician Tuki, Krosswindz